Meat consumption and buying behaviours of consumers living in Manisa city center, Turkey

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2011

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Abstract

This study presents results of the data analysis and the results of a consumer questionnaire of 41 questions into meat and meat products carried out in Manisa city center among September 2008 and May 2009. Responds of 1200 consumers of different ages, genders and jobs were analyzed. Survey showed that despite recent food tendencies and new consumption behaviors, consumers living in Manisa still prefer red meat to poultry and fish. Also, data related to consumption frequencies of meat kinds and meat products were conducted in the study. © Medwell Journals, 2011.

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